NouLuv

For NouLuv, a Montreal-based online second-hand children’s store, I worked with Harlie to refine and refresh her existing logo. We kept the core elements that made the brand recognizable and loved, while introducing updated details for a cleaner, more versatile look. The hand-drawn lamb—symbolizing softness, care, and sustainability—remains at the heart of the design, now paired with a refreshed style that feels playful, modern, and welcoming.

Shop NouLuv