Designing the brand identity for Ben Schnell Productions was a meaningful project rooted in past collaboration I’d worked closely with Ben during my time as Lead Web Designer at a marketing agency in Ohio. For his production company, we wanted a look that felt creative, approachable, and refined. I especially loved developing the monogram and incorporating custom hand lettering that reflects the personality of his ideal client.

The brand identity for Ben Schnell Productions was designed to feel creative yet refined balancing expressive script typography with structured serif letterforms. A custom monogram and aperture-inspired submark reinforce the production focus, while the earthy, cinematic colour palette draws from natural tones and film-inspired depth. The result is a flexible identity system that feels both approachable and art-directed.